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AUSTRALIAN PC WORLD
 
Screen shot of Australian PC World

QUICK FACTS
Brand:PC World
Regions:Asia / Pacific
Countries:Australia

AUDIENCE PROFILE
Target Audience:
Enterprise Technology
Consumer Technology

Audience Description:
PC World’s readers are predominantly from small to medium enterprises. However, due to its reach and breadth of content, PC World is also a resource for many IT professionals and tech-savvy managers within large enterprises.
 

  • Innovators, early adopters and early majority buyers dominate amongst the PC World audience.
  • Male: 82%
  • Aged between 20 and 59 years


 
Web Site Profile:
PC World has been a trusted brand in the Australian market for over 23 years. PC World provides product buying advice to home and small/medium business tech buyers. The PC World Web site features “PC World Business: Tech@Work” for small- and medium-sized businesses, as well as reviews, features and news.

The average PC World reader is comfortable using the Internet for both business and pleasure. PC World readers consistently access PC World for expert, impartial advice just prior to making computer-related purchases.

The PC World Web site is packed with product reviews, news, feature articles, unbiased buying guides and an interactive Help Screen Q&A system focusing on multiple categories. Readers turn to PC World online as a content-rich resource for buying advice.

Australian PC World was first put online on January 1, 1996.

Web Site URL:
http://www.pcworld.com.au

Monthly Unique Visitors:
485,000

Monthly Page Views:
1,325,000

Where to Subscribe:
http://www.pcworld.idg.com.au/user/register

International advertisers:
call: +44 (0)1784 210210
email: igs_marketing@idg.com
or visit: www.idgglobalsolutions.com


If you have a general inquiry, or would like to submit an RFP, please click here.



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