Macwelt Online

Macwelt, the Internet information service from the Macwelt editorial team, offers news from the Mac and publishing sectors updated daily. This site is the biggest German download archive for the Mac and has an extensive PDF database from Macwelt.

Macwelt Online


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Audience: Macwelt online targets Mac professionals, professionals in publishing (DTP, layout, prepress, digital photography, video editing) and iPod users.

Audience Highlights
*Male adults that are interested in digital entertainment
*High education standards
*High disposable income
*Opinion leaders
*Early adopters in regards to consumer electronics

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