IDG forms custom events unit

These days, it's not difficult to find believers in the power of custom events.Last month, International Data Group's World Expo, producer of the Macworld and LinuxWorld trade shows, announced the launch of a custom events unit. The IDG World Expo Custom Events Group offers b-to-b marketers turnkey events that include content development, audience acquisition, panel recruitment and logistics.

Source: BtoB

For more information, please contact:
Howard Sholkin
howard_sholkin@idg.com
617-239-7882