IDC: Tech spending on the way back up
It’s official: Technology marketing spending is rebounding this year, according to a new report from research firm IDC. Tech marketing spending is projected to increase 6% this year, compared with a decrease of 1.7% last year, according to the IDC Tech Marketing Benchmark Survey released last month.
Source: BtoB
For more information, please contact:
Louise Revers
lrevers@idc.com
508-988-6915