Innovative Crop of Companies Round Out the DEMO 09 Conference

PALM DESERT, Calif. -- March 3, 2009 -- DEMO 09 concluded today with 15 companies giving 6-minute live presentations; new Co-Executive Producer, Matt Marshall hosting three DEMObeat panels; and Chris Shipley, DEMO's Executive Producer closing the day by presenting this year's DEMOgod and People's Choice Awards.

(Logo: http://www.newscom.com/cgi-bin/prnh/20090218/DEMOLOGO)

Over 500 people enjoyed the three day conference in the California desert while another 200,000 views were logged throughout the proceedings through BitGravity's BG Live(TM) video stream--reaching a worldwide audience of viewers representing every continent (except Antarctica). The audiences attending DEMO and watching the live broadcast around the world had the chance to connect throughout the event through the first ever conference implementation of Facebook Live Feed technology. Over 4,000 status updates were logged through the Live Feed widget over the three day show.

"Watching the high quality of entrepreneurs and companies presenting at DEMO is always refreshing, especially as each year brings a new level of spirit and enthusiasm," said Chris Shipley. "This year's line up has once again proven to be overachieving innovators who will help shape the course of the technology industry, and I am proud to have been there for the beginning of their success."

"Today's demonstrators emphasized the need for technology in the current state of our economy," said Matt Marshall. "The thought and resourcefulness exhibited in today's product demos will no doubt benefit the efficiency of companies and consumers in the near future."

Highlights from today's technology introductions include:

Internet Tools Providing Business and Personal Benefits

-- Ensembli, Ltd. - software that digs into your personal interests and

continues to service relevant articles.

-- Evri, Inc. - software allowing users to share interests from the Web

with friends.

-- Purewire, Inc.'s Purewire Trust - the first service to protect

individuals in user-to-user relationships for commerce, collaboration

and communication.

-- Qubes, Inc.'s Gagapost - software that allows blog owners to easily

create a post and then enable various groups to collaborate, contribute,

and co-own the post.

-- XMARKS' Xmarks.com - a consumer Web discovery service providing

detailed information including popularity rankings, site reviews,

similar sites and related topics.

-- Gazaro, Inc. - the first user-controlled and personalized electronic

sales flyer.

-- HowSimple, LLC's Q - a desktop application allowing consumers to

create, access, manage and share unlimited content and media.

-- Primal Fusion, Inc. - ideas and thoughts captured from the Web on

networks can be transformed into documents, Web sites, RSS feeds, etc.

-- Kutano Corp. - a ubiquitous public forum for sharing information

side-by-side on any Web page.

Time Saving, More Efficient Results

-- Xandros, Inc.'s Instant On - an offering that enables computers to

boot in seconds, available as a customizable solution for OEMs and as a

retail product.

-- Symantec Corp.'s Project Guru - tools and services to enable tech

savvy users to efficiently and effectively provide IT support remotely

to family members and friends.

-- Jadoos, Inc. - a cloud-based social Web operating system, giving

companies and developers the infrastructure to build, connect and

monetize simple and advanced social applications.

-- deskNET SA's sobees - software that organizes and integrates Web

applications and services onto the desktop, making them available

offline.

-- AppZero Corp. - software that speeds cloud computing adoption to create

Virtual Application Appliances.

Engaging Kids Using Smart Incentives

-- SmartyCard - the first online game where kids experience an intelligent

blend of entertainment, education and incentives, with real and virtual

rewards included.

DEMO Explores Best Practices of Leading Capital Efficient Companies

On Tuesday morning, DEMO convened a panel of CEO's from leading capital efficient companies to discuss how they have each uniquely approached running their companies in the face of the current recession. Panelists included:

-- Joel Bomgar, Founder & CEO, Bomgar Corporation

-- Eileen Gittins, Founder & CEO, Blurb

-- Paul Pluschkell, Founder & CEO, Spigit

-- Dr. Wade W. Ren, Chairman, Founder & CEO, Diigo

DEMObeat Sessions

For the first time at DEMO, the DEMObeat session, moderated by Matt Marshall, featured three separate discussions covering energy efficiency inventions, emerging technology in the social data space as well as products that strive to increase the level of consumer productivity.

New tools bringing more energy efficiency:

-- Robin Baker, Vice President of Business Development & Markets, AMEE

-- Thomas Sly, Business Development Manager, Google

-- Adrian Tuck, CEO, Tendril

How sharing social data across the web will change lives and business:

-- Max Engel, Product Lead, MySpaceID

-- Kevin Marks, Developer Advocate, Google

-- Dave Morin, Senior Platform Manager, Facebook

-- Joseph Smarr, Chief Platform Architect, Plaxo

Productivity 2.0: How new tools are making people more productive:

-- Sam Lawrence, Chief Marketing Officer, Jive Software

-- Jeff Pierce, Manager, Mobile Computing Research Group, IBM Research

Almaden

-- Raju Vegesna, Evangelist, Zoho

DEMOgod Award(TM) Winners

Each conference DEMO unveils a new class of the industry's upcoming technologies, and it always proves difficult to pick and choose the most exceptional products. The desirable DEMOgod Awards are given to those that show outstanding potential to succeed in the market while motivating and exciting the DEMO audience. Congratulations to the 7 companies that Chris Shipley honored with DEMOgod Awards during DEMO 09:

-- Avaak, Inc. for Vue Personal Video Network

-- Coveroo, Inc.

-- Ontier, Inc. for Pixetell

-- Purewire, Inc. for Purewire Trust

-- Silverstone Solutions, Inc. for Silverstone Solutions Matchmaker

-- Skout, Inc. for Skout Out

-- Technocopia, LLC for gwabbit

In addition, DEMO attendees voted throughout the two-day conference for the sought-after People's Choice Award. This year's DEMO 09 People's Choice Award goes to:

-- Smartycard

DEMO 09 Sponsors & Partners

Platinum sponsors of DEMO 09 are Canson, Inc., The Institute for Information Industry, Microsoft Corporation, Porter Novelli and Qualcomm. Angelsoft, Comerica Bank - Technology & Life Sciences Division, Connect Public Relations, Inc, Cooley Godward Kronish LLP, NEC Corporation of America, New York Stock Exchange, Nokia, PricewaterhouseCoopers, Silicon Valley Bank. Symantec, The Bogart Group, UBS, VCNetwork and Wilson Sonsini Goodrich & Rosati are gold sponsors.

Strategic Partners include Guidewire Group and VentureBeat. Media partners include VCJ, Pulse2.com, Mashable, PR Newswire, ReadWriteWeb, and Ubergizmo. Marketing partners include Astia, Atlanta Venture Forum, Band of Angels, Boogar Lists, Conference Guru, Eye-To-Eye Communications, Golden Capital Network, IDG Ventures, Industry Standard, Keiretsu Forum - Northern CA, Keiretsu Forum - Southern CA, National Science Foundation, Rocky Mountain Venture Capital Association, SD Forum, San Diego Venture Group, Tech Coast Angels, VentureChoice, VentureDeal, and Wireless Industry Partnership.

About the DEMO Conferences

Produced by Network World Events and Executive Forums, the DEMO conferences in the United States, China, and Europe focus on emerging technologies and new products, which are hand - selected from across the spectrum of the technology marketplace. The DEMO conferences have earned their reputation for consistently identifying tomorrow's cutting - edge technologies, and have served as launch pad events for companies such as Palm, E*Trade, Handspring, and U.S. Robotics, helping them to secure venture funding, establish critical business relationships, and influence early adopters. Each DEMO conference features approximately 70 new companies, products and technologies. For more information on the DEMO conferences, visit http://www.demo.com/.

The DEMO community also benefits from the award winning DEMOletter. A weekly e - newsletter designed to reach the people who are creating companies, building products and launching new ideas, DEMOletter provides smart insight and analysis of entrepreneurial business issues.

About Network World

Network World, Inc., the Leader in Network Knowledge, empowers network IT executives through education, information and community. Network World, an IDG company, is the leading provider of news, analysis, reviews, events and education on information technology. Network World publishes the leading newsweekly, Network World, hosts the most active online communities (www.networkworld.com, www.javaworld.com, www.linuxworld.com, and www.demo.com), and produces educational seminars and events worldwide. Network World's portfolio of strategic marketing programs provides marketing and agency professionals with the tools to generate high - quality leads, optimize marketing campaigns, and create new revenue opportunities. Additionally, Network World is the event organizer of DEMO and DEMOfall, the leading events for new technology innovation.

About International Data Group (IDG)

International Data Group (IDG) is the world's leading technology media, events, and research company. IDG's online network includes more than 450 Web sites spanning business technology, consumer technology, digital entertainment and video games worldwide. IDG publishes more than 300 magazines and newspapers in 85 countries including CIO, CSO, Computerworld, GamePro, InfoWorld, Macworld, Network World, and PC World. IDG's lead-generation service, IDG Connect, matches technology companies with an audience of engaged, high-quality IT professionals, influencers, and decision makers.

IDG is a leading producer of more than 750 technology-related events including Macworld Conference & Expo, LinuxWorld Conference & Expo, Entertainment for All Expo (E for All), DEMO, and IDC Directions. IDC, a subsidiary of IDG, is the premier global provider of market intelligence, advisory services, and events. Over 900 IDC analysts in more than 90 countries provide global, regional, and local expertise on technology and industry opportunities and trends.

Additional information about IDG, a privately held company, is available at http://www.idg.com/.

All product and company names are trademarks of their respective companies.

SOURCE DEMO; Network World; IDG

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For more information, please contact:
Lisa Peterson
Lisa.Peterson@porternovelli.com
512-241-2233