Admiring IT execs who tackle the challenges of moving into dramatically different industries. We talk a lot about transformation in this industry: […]
Month: September 2015
Get to Know the Award-Winning Editorial Content behind Our Brands
IDG Enterprise has had a big year. We’ve enhanced the design and functionality of our brands’ websites and launched new products all […]
The surge of millennials in the US workforce is reshaping business environments and driving IT departments to adapt their infrastructures with millennial-friendly […]
According to our Tech Marketing Priorities study, metrics are crucial to social media marketing. While 3/4 of tech marketers are leveraging social […]
As we move different aspects of the business to the cloud and as technologies get more diverse, numerous and complex, IT skill […]
Last week’s Content Marketing World conference in Cleveland offered a dizzying mashup of left- and right-brainers – not surprising given the increased […]
Trending: The Real Tangible Benefits of Influencer Marketing
When it comes to marketing, there’s no point in promoting your brand unless you’re targeting the right audience. This is where influencer […]
It’s a fact – 70% of B2B marketers are creating more content than they did just one year ago. More than half […]
Alliance Marketing Services: Providing Tactics to Enable a Partner Strategy
If you’re not an alliance/partner/channel marketer, you might be wondering, “What exactly is Alliance Marketing?” Well, when tech companies have a solution, […]