Blogger Vault

Overview

The Blogger Vault is a multi-touch solution that combines the power of custom content with high-impact creative executions. IDG Creative Lab works closely with an advertiser to select a trusted group of tech bloggers from across our network to evangelize a particular product or service. The completely customized program allows an advertiser to connect directly with readers on topically focused blog posts and blogger bio’s within an organized ad experience. We leveraged the bloggers’ loyal followers and social media presence to position an advertiser within a space that would shift brand perception organically from the roots up.

Standard

10 inch iPad Photoshop Ad Dimensions:

1746 pixel wide x 2330 pixel high
Resolution: 300ppi
Color Mode: RGB
File Format: JPG

10 inch Android Photoshop Ad Dimensions:

1617 pixel wide x 2575 pixel high
Resolution: 300ppi
Color Mode: RGB
File Format: JPG

Standard Plus

We offer audio and video in our Enhanced Digital and Zinio Editions. Please ask your Sales Director for production charges.
Video Feature >>

High Quality Video

Codec: H.264
Resolution: 1280×720
Sequence: 30 fps

File Format: .mp4
Bitrate: 2mps (We recommend to lower this.)

Audio Settings

Codec: AAC-LC
Bitrate: 128kbps
File Format: .mp4

Reporting

Impression reporting will be provided by DFP/DFA and interaction/click reporting will be provided by Flite. Reporting is sent on a bi-weekly basis.