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A Glimpse into the Regional Differences of the Tech Purchase Process

Technology innovation and dependence have seen steady growth in recent years, but 2020 took it all to new heights. Organizations across the […]

Continue Your Black History Awareness/Celebrations with These 6 Resources

The Origins of Black History Month February is Black History Month and IDG is taking this opportunity to celebrate, raise awareness of […]

First-Hand Look at the 2021 CIO Priorities

The 20th annual State of the CIO is coming after one of the most unique years in the report’s history. This edition […]

4 Social Media Marketing Trends to Carry into 2021

It goes without saying that 2020 has been a tumultuous year with its fair share of uncertainty. But if one thing is […]

Get to Know IDG’s Highly Connected Consumer Audience

As people remain socially distanced and spending on consumer technologies soars, B2C marketers have a big opportunity to get to know the […]

4 Email Marketing Tricks from INBOUND

As you may have read in our blog, 3 Content Marketing Tips from INBOUND, our marketing team recently attended HubSpot’s virtual INBOUND […]

3 Content Marketing Tips from INBOUND

IDG Communications’ marketing team recently attended HubSpot’s virtual INBOUND conference to gain practical tips, strategic insights, and a bit of inspiration about […]

ABM ROI Series: 3 Proven Sales Orchestration Plays

Content Reposted from Triblio. Welcome back to the last and final instalment of our ABM ROI Series! In case you missed parts […]

Exploring the Tech Purchase Process by Specific Tech Solutions

The list of technologies that organizations have at their disposal is never ending – whether it be a new cloud computing solution […]

ABM ROI Series: How to Decide Which Metrics Matter Most

Content Reposted from Triblio. If you’re just “tuning in,” we recently kicked off a blog series around ABM ROI. You can catch […]

ABM ROI Series: The Value in Running a Cohort Analysis

Content Reposted from Triblio. As B2B marketers, it’s our job to find new and inventive ways to deliver more pipeline to our […]

8 Best Practices to Boost SEO Performance

The world of search engine optimization (SEO) can pose many challenges for marketers. SEO is constantly evolving and there is a bit […]