Archives for: November 24th, 2015

IT Models Shift to Spur Innovation

Written by IDG on 24/11/2015

Understanding the type of IT organization you are selling into provides some necessary insights into who the influencers are, and organizational differences you need to navigate. IDG Enterprise’s 2015 Role & Influence of the Technology Decision Maker survey looked at the IT models within organizations today compared to responses to the same question surveyed two […]

Mobile – Transforming the Way Companies Do Business

Written by IDG on 18/11/2015

Mobile tech continues to change everyday life. From mobile in the home and business, to the rise of social and workplace collaboration; mobility is constantly transforming and expanding into nearly all areas of personal and business life. IDG Enterprise’s 2015 Building the Mobile Enterprise survey explains how mobile products and services are fueling this change, […]

2015 Cloud Computing Study

Written by IDG on 17/11/2015

Today, 72% of organizations have at least one application in the cloud or a portion of their computing infrastructure in the cloud, and they are not stopping there. As 56% of technology decision-makers are still investigating where cloud use can be leveraged, it is important to understand usage plans across various cloud service models, investments […]

Trending: B2B Marketers Share Holiday Cheer for Engagement

Written by IDG on 16/11/2015

The holidays are here and while many believe it is a B2C marketers playground, B2B marketers can get it on the holiday cheer. Geary LSF recently shared 7 great tips B2B marketers can use this holiday season to get in the spirit. Here is a highlight of the marketing tips recommended for this holiday season: […]

Incorporating Content Curation into a Marketing Campaign

Written by IDG on 11/11/2015

As much as it can be seen as a buzzword, content marketing continues to be a powerful tool for tech marketers in their campaigns validating that it is more than just a trend. In fact, 78% are producing more content now compared to a year ago. While producing content has increased dramatically, only 46% say […]

NTT DATA Leading the Postmodern ERP Revolution with Business Process and Integration Expertise

Written by IDG on 05/11/2015

PLANO, Texas–(BUSINESS WIRE)–NTT DATA, Inc., a leading IT services provider, today announced the launch of its Postmodern Enterprise Resource Planning (ERP) services and solutions. This new approach to ERP integration, deployment and management is uniquely designed to address the evolving needs of modern organizations. Further reinforcing this move, the company has published findings in collaboration with IDG Research Services (IDG), a leader of marketing and media-related research for technology marketers, on what companies are experiencing today, as well as their future third-party service needs.