Archives for: February 28th, 2018

IDG CMO Perspectives: Lynn Lucas, CMO, Cohesity

Written by IDG on 28/02/2018
Lynn Lucas, CMO, Cohesity

Lynn Lucas, CMO of Cohesity, shares how customer centricity is vital for high growth businesses in this edition of IDG CMO Perspectives. During this conversation with Josh London, CMO of IDG Communications, she also shares insight into how partnerships help provide business solutions and how events allow for human to human marketing.

IDG CMO Perspectives: Holly Rollo, CMO, RSA Security

Written by IDG on 15/02/2018
CMO Perspectives - Holly Rollo, CMO, RSA Security

Holly Rollo, CMO of RSA Security, shares how security is everyone’s responsibility, especially marketers, in the latest IDG CMO Perspectives video. During this conversation with Josh London, CMO of IDG Communications, she also shares insight into the impact data breaches have on a brand’s reputation and tips for a successful GDPR strategy.

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