MarketingFit Guide Series
Through 3 actionable, tactical and digestible guides, this MarketingFit Guide Series can help tech marketers elevate and enhance their marketing strategy. As […]
2017 B2B Video Marketing Trends
It’s predicted that videos will be responsible for 74% of all Internet traffic by 2017¹. Tech marketers are not just sitting by […]
Virtual Reality and Business: Is Their Future as Bright as it Seems?
Businesses are leaning in to look at virtual reality to redefine customer experiences, shrink their operational costs, and spur growth. The New York Times, GoPro, and Wayfair furniture are among 38 companies who revealed business plans in 2016 to include virtual reality, says Fortune. This represents a mammoth 375% jump from the 8 companies who said they intended to use VR in 2015.;
VR Growth Projections: Are They Realistic?
Industry experts project augmented/virtual reality revenue will hit $108 billion by 2021, revised down from a forecast of $120 billion a year earlier. But, it might be too soon to tell if these are realistic or otherworldly growth projections.