IDG Blog

IDG CMO Perspectives: Kathy Schneider, SVP of Marketing and Product for EMEA, Level 3

Kathy Schneider, Level 3’s SVP of Marketing and Product for EMEA, speaks to Josh London, CMO of IDG Communications, and shares her thoughts on the importance of having dedicated resources for interpreting segmentation data, building brand awareness and more.

IDG CMO Perspectives provides insight into the state of marketing across industries from leading business executives.


View More CMO Perspectives Videos


More From the Blog

Welcome to the New
Marketing Tactics
Tech Content Marketing: Doing More (Quality Content) with Less (Dedicated Resources)
Content Marketing, Marketing Tactics, Research Topic