IDG CMO Perspectives: Kim DeCarlis, CMO, Imperva

Kim DeCarlis, Chief Marketing Officer of Imperva, speaks to Josh London, CMO of IDG Communications, and shares her insights on the value of predictive scoring models to understand the buyer’s journey, the Imperva Defense Center and more.

IDG CMO Perspectives provides insight into the state of marketing across industries from leading business executives.

 

View More IDG CMO Perspectives Videos

 

Share:

More From the Blog

09/16/2021
There’s No Looking Back – The Future of Business is Digital
Digital Transformation, IT Decision-Maker
09/01/2021
What Tech Buyers Value Most During Vendor Engagement
IT Buyers Journey, Marketing Tactics