CSOonline.com and CITEworld.com Relaunch Incorporating Responsive Design
Device agnostic design enhancing visitor experience and promotional displays across smartphones, tablets and desktops
Framingham, Mass. – April 4, 2014 – IDG Enterprise—the leading enterprise technology media company comprising Computerworld, InfoWorld, Network World, CIO, DEMO, CSO, CIO Executive Council, ITworld and CITEworld—announces the release of enhanced site designs for both CSOonline.com and CITEworld.com. The new designs incorporate responsive technologies, optimizing the websites based on the user’s screen size, whether they are using a smartphone, tablet of desktop, to ensure usability and consistency for all users.
“The traffic to IDG Enterprise’s portfolio of websites from mobile devices continues to increase and now accounts for 14% of traffic. As a digital centric organization we constantly evaluate opportunities to improve the experience for our IT decision-maker readers and the tech marketers looking to engage them,” said Matthew Yorke, CEO of IDG Enterprise.
Website Enhancements Include:
- Websites built with responsive design, including HTML5 and CSS3, to ensure usability and consistency for visitors using smartphones, tablets or desktops.
- Navigation migrated to a menu icon, next to the website logo, where visitors can navigate to key sections.
- Back end capabilities enhancing search functionality and digital asset management for displaying more images and video content.
- Shared functionality across IDG Enterprise sites for seamless execution of banner ads, lead generation and native advertising, making promotions more effective.
- Single, searchable “Resource Library” supporting all types of lead generation content.
- Redefined article pages with less pagination for an improved reading experience, while maintaining ad impression impact.
CSO and CITEworld now share core technology and user experience elements; however their editorial voice, content and design remain unique to the brands and the IT security, IT professional and line-of-business buyer audiences they serve. The sites incorporate a sleek, contemporary look with more images, bold headlines and a pull down of the most read articles. Navigation has also evolved, in the upper left hand corner you will see three lines—that look like a hamburger—that expands into a topical navigation list. Article pages are built for a more engaged reading experience; most articles appear on one page instead of being split onto multiple pages. Additionally, the design places ads and promotional units in a “deconstructed” right rail, making units more effective.
“IT and security decision-makers are seeking content in a variety of formats during the purchase process, from articles and videos to social media; and the use of mobile devices to conduct this research is growing,” Yorke continued. “Living in a world of constant digital disruption requires innovation and evolution and we are thrilled to share this with the enhanced CSO and CITEworld websites.”
About IDG Enterprise
IDG Enterprise, an International Data Group (IDG) company, brings together the leading editorial brands (Computerworld, InfoWorld, Network World, CIO, CSO, ITworld, CFOworld and CITEworld) to serve the information needs of our technology and security-focused audiences. As the premier hi-tech B2B media company, we leverage the strengths of our premium owned and operated brands, while simultaneously harnessing their collective reach and audience affinity. We provide market leadership and converged marketing solutions for our customers to engage IT and security decision-makers across our portfolio of award-winning websites, events, magazines, products and services. In addition, the CIO Executive Council—a peer advisory service—delivers on the business, technology, and leadership needs for the world’s elite CIOs and their respective staffs. IDG’s DEMO conferences provide a platform for today’s most innovative and eye-opening technologies to publically launch their solutions.
Senior Marketing & PR Manager