DEMO Conference Announces Updates for DEMO Spring 2010; January Demonstrator Deadline Approaching, DEMO Spring 2010 Million Dollar Media Package and Date for DEMO Fall 2010

FRAMINGHAM, Mass. – January 5, 2010 – The DEMO Conference, the world-renowned launch platform for some of the most notable emerging technologies introduced over the past two decades, is entering 2010 with vigor. Today DEMO is pleased to announce that once again a $1 million IDG media prize will be offered at DEMO Spring – this time going to the single demonstrating company that has been identified by attendees as winner of the coveted People's Choice award. The DEMO Spring event will take place March 21-23, 2010, in Palm Desert, Calif. and feature seven themes which include Social and Media, Health and Life Science, Clean and Sustaining Technologies, Cloud, Enterprise, Mobile and Consumer. The deadline for potential demonstrators to submit an application is January 18, 2010.


DEMO Conferences offer two levels of launch platforms for various types of companies looking to introduce new technology products and concepts, all of which are vetted and invited to participate on the DEMO stage. For companies that are further along in the product stage, most opt for the full 6-minute opportunity to present to an audience of corporate business developers, venture capitalists and press. For companies that are not ready to launch fully-developed products and have received no more than $500,000 in funding, presenting as an AlphaPitch company in a 90-second format is an appropriate choice. However, DEMO isn't just about the live stage-presentation it's an event that delivers powerful networking and business building opportunities. The benefit of a DEMO launch goes well beyond the event itself. Each launch video will be promoted to millions of real customers through the reach of IDG media properties such as CIO, CSO, Computerworld, GamePro, Infoworld/TechWorld/TechChannel, ITworld, Macworld, Network World and PC World.

In addition, DEMO has secured official dates and location for DEMO Fall 2010 in an exciting move to the Bay Area. Playing host to the conference this fall will be Silicon Valley's Hyatt Regency, September 13-15, 2010.

"We couldn't be happier about taking DEMO to the home of so many of our alumni and friends for DEMO Fall 2010," said Senior Vice President and DEMO General Manager Neal Silverman. "We feel the Palm Springs and Silicon Valley rotation is one that will make DEMO even more accessible to so many of our constituents. With the new state-of-the-art conference facility at the Hyatt Regency and its proximity to Sand Hill, it couldn't be a more perfect location."

The DEMO team has been travelling the country visiting technology hubs all over the U.S. from San Francisco to New York and everywhere in between and are excited to be adding many new and interesting companies to the roster for DEMO Spring.

Companies that launch products at DEMO see results.

Consider these facts:

— More than 40 demonstrating companies have been acquired by technology

giants like Cisco, Google, Microsoft, Motorola, Symantec and Yahoo! in

the past four years. Some companies have acquired multiple DEMO


— In the past 5 years alone, DEMO companies have raised well over $4.5

billion dollars following their debut at DEMO.

— Over the past 20 years, 22% of demonstrators received funding.

— 62% of those received over $1 million in funding- mostly from venture

and angel.

— 92% who secured funding, did so within 9 months of DEMO.

— 93% of DEMO companies are still in business or have been acquired.

For application details and more information on DEMO, visit or contact Neal Silverman, DEMO General Manager at

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About the DEMO Conferences

Produced by the IDG Enterprise events group, the DEMO conferences in the United States and China focus on emerging technologies and new products innovations, which are hand selected from across the spectrum of the technology marketplace. The DEMO conferences have earned their reputation for consistently identifying tomorrow's cutting-edge technologies, and have served as launch pad events for companies such as Palm, E*Trade, Handspring, and U.S. Robotics, helping them to secure venture funding, establish critical business relationships, and influence early adopters. Each DEMO conference features approximately 70 new companies, products and 30 Alpha stage pitches. For more information on the DEMO conferences, visit

The DEMO community also benefits from the award winning DEMOletter. A weekly e – newsletter designed to reach the people who are creating companies, building products and launching new ideas, DEMOletter provides smart insight and analysis of entrepreneurial business issues. To subscribe, go to:

About International Data Group (IDG)

International Data Group (IDG) is the world's leading technology media, events, and research company. IDG's online network includes more than 450 web sites spanning business technology, consumer technology, digital entertainment and video games worldwide. IDG also publishes more than 300 magazines and newspapers. Media brands are in more than 90 countries and include CIO, CSO, Computerworld, GamePro, InfoWorld/TechWorld/TecChannel, ITworld, Macworld, Network World, and PC World. The company's lead-generation service, IDG Connect, matches technology companies with an audience of engaged, high-quality IT professionals, influencers, and decision makers.

IDG is a leading producer of more than 750 technology-related events including Macworld Conference & Expo, OpenSource World, E3 Expo, DEMO, Storage Networking World, and IDC Directions. IDC, a subsidiary of IDG, is the premier global provider of market intelligence, advisory services, and events. Over 1000 IDC analysts in more than 100 countries provide global, regional, and local expertise on technology and industry opportunities and trends.



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