IDG Entertainment Promotes Online Sales Executives: Bob Huseby Named Vice President, Sales, Emily-Jane Throckmorton Named Online Sales Director
OAKLAND, CA – August 24, 2005 – IDG Entertainment, the world's leading interactive entertainment-information provider, announced that Bob Huseby has been promoted to Vice President Sales and Emily-Jane Throckmorton has been promoted to Online Sales Director. These two promotions reflect the growing success of IDGE's online sales team.
Huseby joined IDGE as Vice President, Online Sales in 2004. In his new role, Huseby will be charged with developing an integrated sales organization to leverage IDG Entertainment's unique position as a print and online powerhouse in the video game space. Huseby has 14 years of media sales experience at companies such as GameDAILY, LookSmart, Dialpad Communications and CNET Networks.
Previously Northwest Online Sales Manager for IDGE, Throckmorton will now direct ad sales for the IDGE Online Network, including Games.net, GamePro.com, GameDownloads.com, GamerHelp.com and BlogFaction.com. In addition, Emily will also help spearhead integrated media sales efforts on the digital side of the restructured team. Before joining IDGE, she held positions with GameDAILY, The Wall Street Journal Online, and Barron's magazine.
Along with numerous site/feature additions to the internal Games.net family; including Gamerhelp.com, GameDownloads, GamePro.com, and Blogfaction, the overall growth of the IDG Entertainment Online Network has exceeded 9.7 million unique visitors per month (*Media Metrix, June 2005), which is nearly a 300% audience growth from this time last year.
"Bob and Emily-Jane's promotions are critical in guiding our sales efforts in a changing era of entertainment media," said IDGE President Daniel Orum. "Leveraging our valuable properties in print and online is crucial to our advertisers, and we couldn't ask for a more capable team to deliver results."
Most recently, IDGE has had tremendous success with several top game publishers, such as, Nintendo, Capcom and Atari providing innovative and fully integrated media plans across print and online. Advertisers now have the ability to reach IDGE's combined audience of over 10 million gamers with one comprehensive plan. With the move to an integrated sales organization, the company expects to deliver even more creative advertising solutions for its growing customer base.
About IDG Entertainment
For over 16 years, IDG Entertainment (IDGE) has led the industry by providing a portfolio of highly read multiplatform gaming and entertainment editorial products, including GamePro magazine, Star Wars Insider magazine, the IDGE Online Network (including Games.net, GamePro.com, GamerHelp.com, GameDownloads.com, and BlogFaction.com), Code Vault magazine, Best Buy game and DVD guides, and the IDG Entertainment Industry White Paper. The portfolio provides synergy between print and digital properties, reaching over 15 million consumers monthly. Information on all of IDG Entertainment's properties is available at http://www.idg-entertainment.com.
IDG Entertainment is a wholly owned subsidiary of IDG, the world's leading technology media, research, and event company. A privately held company, IDG publishes more than 300 magazines and newspapers, including Bio-IT World, CIO, CSO, Computerworld, GamePro, InfoWorld, Network World, Macworld, and PC World. The company features the largest network of technology-specific websites with more than 400 around the world. IDG is also a leading producer of more than 170 computer-related events worldwide, including LinuxWorld Conference & Expo(R), Macworld Conference & Expo(R), DEMO(R), and IDC Directions. IDC provides global market research and advice through offices in 50 countries. Company information is available at http://www.idg.com.
# # #