IDG Outpaces Ad Page Growth of Market, Competitors in Europe, Middle East and Africa For Q3 2000
BOSTON, MA – JANUARY 23, 2001 – International Data Group (IDG), the world’s leading IT media and information services company, again outpaced other IT media companies in Europe during the first nine months of 2000, according to recent data from AC Neilsen MMS. IDG’s share of total advertising pages was 32.5 percent, more than 10 percentage points higher than its nearest competitor, VNU, that had a 21.8 percent share.
"These results reflect IDG’s leadership in providing the highest quality content in print and online for the most influential buyers of technology throughout Europe," said Kelly Conlin, IDG president and CEO. "As the only technology media company with operations in every European country, IDG offers technology marketers the most compelling solutions for reaching their customers in print, online and events with IDG’s trusted brands."
Networking and Channel Titles
IDG networking publications increased advertising pages by 22.8 percent compared to an overall market growth of just 6.8 percent. IDG publications such as Sweden’s Netverk & Kommunikation (up 31 percent), Poland’s Network World (up 15 percent), and Portugal’s Network World & Telecom (up 15 percent) led this double-digit growth.
Ad pages within IDG channel publications grew 8.3 percent during the nine-month period – led by Dealer World Spain, IT Branschen Nordic titles (including Norway, Denmark and Sweden), Computer Partner Germany, and Dealer World Portugal.
About International Data Group (IDG)
Headquartered in Boston, International Data Group (IDG) informs more people worldwide about information technology than any other company in the world. With annual revenues of $3.1 billion, IDG is the leading global provider of IT media, research, conferences and events. IDG publishes more than 300 newspapers and magazines and 4,000 book titles in 80 countries, led by the Computerworld/InfoWorld, Macworld, Network World, PC World, CIO, and For Dummies® global product lines. IDG offers online users the largest network of technology-specific sites around the world through IDG.net (www.idg.net), which comprises more than 270 targeted websites in 70 countries. IDG is also a leading producer of 168 computer-related events in 35 countries, and research arm International Data Corporation (IDC) provides computer industry research and analysis through 51 offices in 43 countries worldwide. Company information is available at www.idg.com.
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