IDG’S Computerworld Taps Michela O’Connor Abrams For Top Publishing Post
Framingham, MA _ (January 15, 1999): Computerworld, the newspaper for IT leaders, has named Michela O'Connor Abrams senior vice president and publisher. The announcement was made today by Jim Martin, president and CEO of Computerworld, Inc., who has been acting publisher.
Returning to Computerworld, where she served as western vice president/sales from 1988 to 1991, O'Connor Abrams brings 15 years experience in trade and consumer publishing, trade show management, Internet strategies, online branding, and strategic business development to her new position. She will be responsible for all non-circulation related revenue generation, including display, recruitment and classified advertising sales for the weekly newspaper, Computerworld online, and the Enterprise Business Solutions Unit (custom publishing) and the IT Intelligence Unit (market research). Additionally, she will have responsibility for strategic marketing.
O'Connor Abrams joins Computerworld March 1, 1999 and will be based in San Mateo, CA.
"Michela knows Computerworld's market and our customers extremely well because she has spent so much of her career dealing with the enterprise-level business technology market," said Martin. "More importantly, she understands our vision of Computerworld as an information service provider for IT leaders.
"Earlier in my IDG career, I had the pleasure of working with Michela. I've watched her develop skills and capabilities over the years since, so I know how strong she has become as a leader. After reviewing our goals for Computerworld, and as we began to execute our new three-year growth strategy, it became clear to me that the time was right for us to work together once again."
"Returning to Computerworld is an exciting and rewarding challenge for me," said O'Connor Abrams. "Computerworld's position as a global information services leader is an ever-important and growing role. Its ability to reach IT leaders around the world via multiple platforms will benefit readers and advertisers alike."
O'Connor Abrams, 40, was most recently chief operating officer of Ziff-Davis Events (1996-1998), a $400 million unit of Ziff-Davis. There, she managed content, sales, marketing and operations for 13 trade shows and conferences and consulting services. She also created Softbank NetForums, a new business team that developed the sites and business model for the trade show and conference brands.
As group vice president and publisher for The McGraw-Hill Companies' computer trade publications from 1991 to 1996, O'Connor Abrams was responsible for the operation and management of LAN Times, Network Technical Journal, Selling Networks, and Open Computing. During her tenure she pushed revenue from $10 million to $40 million while growing profits 600%. Honored twice by McGraw-Hill for management excellence, she received the Chairman's Award in 1992 and was named Woman of the Year in 1995.
O'Connor Abrams originally joined IDG in 1985 as a regional sales manager for MacWorld, moving to a regional sales manager spot at PC World a year later. During her three-year tenure as western vice president/sales at Computerworld,she managed six sales regions, then accounting for more than $26 million in ad revenue, and developed the first custom publishing program for the publication. Prior to joining IDG, O'Connor Abrams was southwest manager for Ziff-Davis' A+ Magazine and an account manager with the East/West Network of inflight publications.
O'Connor Abrams sits on the board of directors for the Internet Advertising Bureau and also serves on two corporate boards for Internet strategies. She holds a Bachelor of Science degree in Journalism from California Polytechnic University at San Luis Obispo.
Computerworld, the leading weekly newspaper for information technology leaders, provides timely news and analysis on all aspects of the computer industry. Recognized three times by Folio: Magazine (1996, 1997 and 1998) and the Computer Press Association (1988, 1993 and 1994) as the best computer newspaper, the publication has 160,984 paid subscribers (ABC June 1998 Publisher's Statement) and an average issue audience of 984,400 IT business influencers (IntelliQuest CIMS v. 5.0, September 1998). Computerworld Online is the Web version of the print edition, with unique content and features, and is located at
Headquartered in Boston, International Data Group (IDG) informs more people worldwide about information technology than any other company in the world. With annual revenues of $2.35 billion, IDG is the leading global provider of IT media, research, conferences and expositions. IDG publishes more than 290 computer newspapers and magazines and 700 book titles in 75 countries, led by the Computerworld/InfoWorld, Macworld, Network World, PC World, Channel World, and "…For Dummies" global product lines. IDG offers online users the largest network of technology-specific sites around the world through IDG.net (
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