Laser Printers, the Future is Not so Black & White, Says IDC
NORTH SYDNEY – APRIL 8, 2003 – Both the mono and colour Australian laser printer markets witnessed a severe crash in shipments in the final quarter of 2002. Mono laser printer shipments fell by 43%, while colour laser printer shipments dropped by 37% in the fourth quarter of 2002. This decline has not only been the result of the traditional quiet fourth quarter period, but also the infiltration of multi-functional devices (MFP’s) into both markets, as well as the recent push on photo printers has had an effect on the colour shipments.
A fourth quarter year-on-year comparison saw the mono market drop by 31% from 41,452 units. End-of-year figures did however illustrate that all hope is not lost, with a 10% growth in shipments from 168,726 in 2001 to 185,245 in 2002.
The colour printer year-on-year comparison painted a different picture, with the market increasing by 25% from 2,462 units. End-of-year figures also showed growth, with a 35% increase in shipments from 10,230 in 2001 to 13,844 in 2002.
IDC Analyst, Katina Goussetis said, Competitive pressures from both the colour page and MFP's continue to have an affect on the mature mono laser market…the price of colour laser is continuing to drop, and this obviously has a positive effect on shipments. Consumers are still cautious though, which is impeding the colour growth that is expected.
IDC is the foremost global market intelligence and advisory firm helping clients gain insight into technology and eBusiness trends to develop sound business strategies. Using a combination of rigorous primary research, in-depth analysis, and client interaction, IDC forecasts local and worldwide markets and trends to deliver dependable service and client advice. More than 700 analysts in 43 countries provide global research with local content. IDC's customers comprise the world's leading IT suppliers, IT organisations, eBusiness companies and the financial community. Additional information can be found at www.idc.com.au