Linux in the Channel: Value-Added Resellers Wary, But See Future Growth Opportunities, According to IDC
FRAMINGHAM, MA – MAY 6, 2002 – Although resellers see Linux as a growth opportunity for the future, partnering to become a provider of Linux is not currently a high priority, according to IDC. Market conditions and technology adoption are two major hurdles for vendors with Linux interests trying to penetrate the value-added reseller (VAR) community.
"Resellers are unsure of the profitablity that a partnership with a Linux distributor or a Linux-specific partnership with a system vendor would bring," said Kevin Restivo, program manager for IDC’s Software Strategic Alliances program. "Vendors looking to push Linux into the channel need to ensure they target those partners that can provide the necessary high value-add activities to maximize investments in Linux, such as the necessary consulting and integration skills."
According to IDC, Linux is still in its commercial infancy, with a number of market-related factors inhibiting its progress within the channel. Nevertheless, resellers and other partners still see the open source operating system as important to their business in the future.
Linux will continue needing a significant show of support from established vendors if it is to successfully engage the resale community over the long haul. As Linux distributors, system vendors and others work to develop easier-to-use Linux operating systems, resellers will be more inclined to invest in Linux.
IDC’s recently published bulletin, Linux: A Supplier’s Guide to Reseller Views (IDC #26476) highlights Linux’s progress with resellers driven from results in IDC's IT Partnering Survey.
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