MACWORLD Expo to be Held July 21 – 23 in New York City

NEW YORK, FEB. 16, 1999 – This summer’s MACWORLD Expo will be held July 21 – 23, 1999 in New York City at the Jacob K. Javits Convention Center, IDG Expo Management Company, producers of the show, announced today.

"With Apple Computer’s resurgence and the tremendous success of the recent MACWORLD Expo in San Francisco, we want to deliver the best East Coast MACWORLD Expo possible," said Mike Hallal, CEO of IDG Expo Management Co. "New York’s Javits Center offers us the opportunity to hold MACWORLD Expo in a single venue with ample exhibit and meeting space. As a result, we are looking forward to one of the most successful East Coast MACWORLD Expos ever this summer."

"Many of our customers and developers live in or near New York City," said Steve Jobs, Apple Computer, Inc.’s interim CEO. "We are bringing Apple to New York this July and we look forward to the Macintosh community rallying around us."

MACWORLD Expo/New York will feature a 20,000 square foot exhibition by Apple, in addition to more than 250 exhibits by partners and developers, including: Adobe, Connectix, Epson, FileMaker, Hewlett Packard, Mac Publishing, L.L.C., Microsoft and 3Com, Palm Computing, Inc. MACWORLD Expo/New York ’99 will continue its two successful User- and Pro-series conference programs and will feature a Town Meeting in which industry experts, key analysts and Apple executives will address the state of the Macintosh platform and emerging technologies. The exhibit floor will showcase special interest environments including the National Macintosh Gaming Championship and the Education District, along with the Consumer Showcase and Net Innovators, both of which debuted at MACWORLD Expo/San Francisco ’99.


MACWORLD Expo produced by IDG Expo Management Company, is the world's most comprehensive Macintosh OS event. MACWORLD Expo is the showcase for products and services geared to professionals and consumers involved in media and creative content development for corporate and home applications. MACWORLD Expo leverages the loyal base of Mac OS audiences in creative services, education, application development, entertainment, small office/home office and Internet-based environments.

MACWORLD Expo offers professionals and consumers alike the opportunity to discover the latest developments and hottest products these markets offer. Multiple conference programs cover beginning and advanced uses of the Mac. Macworld/Pro Conference sessions offer a technology-intensive professional development series for Macintosh design, management and networking professionals. The Users Conference program covers beginning and advanced uses and techniques in areas such as Internet, design, integration with NT systems, education, content asset management, entertainment, and more. MACWORLD Expo is sponsored by Mac Publishing, LLC, a joint venture between International Data Group and Ziff Davis, and publishers of Macworld Magazine, and MacWEEK .com. For more information on MACWORLD Expo call 800-645-EXPO or visit the Web site at

About IDG Expo Management Company

Headquartered in Norwood, Massachusetts, IDG Expo Management Company is a premium producer and manager of exposition and conference events that shape the IT marketplace. IDG Expo Management Company is an affiliate of the International Data Group (IDG) family of companies. IDG Expo-produced events include the MACWORLD Expos in New York and San Francisco; ComNet in Washington, D.C. and E3 -the Electronic Entertainment Expo produced for the Interactive Digital Software Association (IDSA). Each year, more than 2,000 exhibiting companies and more than 250,000 IT professionals attend IDG's U.S. events to buy, sell, learn about and influence the IT purchasing agenda. IDG Expo Management Company was founded in 1979 as Mitch Hall Associates. For more information, please call 781-551-9800 or visit the company's Web site at

About International Data Group (IDG)

Headquartered in Boston, International Data Group (IDG) informs more people world wide about information technology than any other company in the world. With annual revenues of $2.35 billion, IDG is the leading global provider of IT media, research, conferences and expositions. IDG publishes more than 290 computer newspapers and magazines and 700 book titles in 75 countries, led by Computerworld/InfoWorld, Macworld, Network World, PC World, Channel World, and the "For Dummies" global product lines. IDG offers online users the largest network of technology sites around the world through (, which comprises more than 240 targeted web sites in 55 countries. IDG is also a leading producer of 168 computer-related expositions in 35 countries, and its research arm, International Data Corporation (IDC) provides computer industry research and analysis through 49 offices in 42 countries world wide. Company information is available at

About Apple Computer, Inc.

Apple Computer, Inc. ignited the personal computer revolution in the 1970s with

the Apple II, and reinvented the personal computer in the 1980s with the Macintosh. Apple is now recommitted to its original mission – to bring the best personal computing products and support to students, educators, designers, scientists, engineers, businesspersons and consumers in over 140 countries around the world.



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