Network World Debuts Enterprise-Grade Online IT Buyer’s Guides
SOUTHBOROUGH, MA – JULY 11, 2006 – Network World, Inc. has launched the first in a series of online Buyer's Guides, beginning with Security, that provide Network IT Executives with the most extensive and accurate information on the latest hardware and software products for the enterprise. The Security Buyer's Guide (http://www.networkworld.com/buyersguides/) provides information on a wide range of products across 23 security market segments, from anti-virus, application layer firewalls and intrusion-detection systems to network intrusion-prevention systems, patch/vulnerability management tools, and wireless LAN security. Users can browse by solution or vendor, compare the specifications of multiple products side by side, and read related Network World Clear Choice tests, where editors provide reviews and tests of products.
"We understand Network IT Executives' need to thoroughly research mission-critical purchases, but we also realize that they have little time to do it," said John Dix, Network World editor in chief. "We designed our Buyer's Guides around that reality, offering visitors the most comprehensive, up-to-date information on enterprise-grade products — all in one easily searchable database."
Detailed features on each product allow Network IT Executives to compare and contrast only those products that match their requirements and efficiently find the information they need to determine what best meets their network's needs. As "living" buyer's guides, product details are continually updated to ensure users have the most accurate information on product specifications, features, price and much more. The depth, breadth and accuracy of the information, along with the independent real-world testing of the products make Network World's Buyer's Guides an industry leader and ensure they'll be the destination for busy Network IT Executives who need the convenience of such comprehensive, detailed and unbiased product information.
Following the Security Buyer's Guide, Network World will launch Buyer's Guides focused on seven of the industry's most critical areas: Wireless (July 31), Storage (July 31), Convergence (August 28), LAN/WAN Management (August 28), Network Infrastructure (Sept. 15), and Applications (Oct. 2).
"We are thrilled to be the first sponsor of Network World's Security Buyer's Guide," noted Shelley Maly, Vice President of Marketing for Secure Computing. "The Buyer's Guides provide a key service to busy Network IT professionals who are trying to compare many products. We feel the Security Buyer's Guide is an essential destination for those looking for optimum security solutions."
Vendors interested in listing in the Security, Storage or Wireless Buyer's Guides can visit http://www.networkworld.com/buyersguides/joinin.php.
To be notified when other guides are opened for input, please go to: http://www.networkworld.com/nlsecuritynewsal38867.
For more information on advertising on NetworkWorld.com, contact Susan Cardoza, Associate Publisher, Online, at firstname.lastname@example.org or 508.490.6473.
About Network World
Network World, Inc., the Leader in Network Knowledge, empowers Network IT Executives through education, information and community. Network World, an IDG company, is the leading provider of news, analysis, reviews, events and education on information technology. Network World publishes the leading newsweekly, Network World, hosts the most active online community (http://www.networkworld.com) and produces educational seminars and events worldwide. Network World's portfolio of strategic marketing programs provides marketing and agency professionals with the tools to generate high-quality leads, optimize marketing campaigns and create new revenue opportunities.
About International Data Group (IDG)
International Data Group (IDG) is the world's leading technology media, events and research company. IDG publishes more than 300 magazines and newspapers in 85 countries including CIO, CSO, Computerworld, GamePro, InfoWorld, Macworld, Network World and PC World. IDG's online network includes more than 400 Web sites spanning business technology, consumer technology, digital entertainment and gaming worldwide. IDG is a leading producer of more than 170 technology-related events including LinuxWorld Conference & Expo, Macworld Conference & Expo, DEMO and IDC Directions. IDC, a subsidiary of IDG, is the premier global provider of market intelligence, advisory services and events. Over 850 IDC analysts in 50 countries provide global, regional and local expertise on technology and industry opportunities and trends. Additional information about IDG, a privately-held company, is available at http://www.idg.com.