New IDC Worldwide Public Platform as a Service Forecast Shows Market Will Grow to Over $14 Billion in 2017

FRAMINGHAM, Mass. November 7, 2013 – In a newly released study, International Data Corporation (IDC) forecasts that the worldwide public platform-as-a-service (PaaS) market is expected to grow to over $14 billion in 2017. The opportunities for monetizing public PaaS functionality are high in light of the advances being made in social, mobile, and real-time contextual activities.

"The CAGR for the worldwide public PaaS 2013–2017 forecast is almost 30%," said Robert Mahowald, Program Vice President for SaaS and Cloud Software research. "Additionally, IDC research indicates that by 2017, public PaaS will account for more than 10% of overall application development and deployment revenue, with strong growth occurring in every region of the world, especially in Asia/Pacific (including Japan)."

Key research findings include:

The need to incorporate modern application development and deployment (AD&D) techniques, as well as more advanced forms of data management than vanilla relational structures all working together, are key drivers to dynamic public PaaS market growth.

Real-time interactions with customers and partners will amplify the need for more comprehensive application deployment services.

Industry-specific market drivers, primarily for healthcare reform in the U.S., fiscal reform in governments outside the U.S., and worldwide financial services reform, will also accelerate PaaS adoption.

The IDC study, Worldwide Public Platform as a Service 2013-2017 Forecast (IDC #243315) provides 2010-2012 revenue data and a 2013-2017 forecast for the worldwide public platform-as-a service competitive market. Further, the study segments the PaaS market into six PaaS competitive submarkets: application platform-as-a-service, database platform-as-a-service, integration platform-as-a-service, business process management platform-as-a-service, cloud testing and other platform-as-a-service.

About IDC

International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. IDC helps IT professionals, business executives, and the investment community to make fact-based decisions on technology purchases and business strategy. More than 1,000 IDC analysts provide global, regional, and local expertise on technology and industry opportunities and trends in over 100 countries. For more than 49 years, IDC has provided strategic insights to help our clients achieve their key business objectives. IDC is a subsidiary of IDG, the world's leading technology media, research, and events company. You can learn more about IDC by visiting


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