Renowned Conference Marks Milestone with Greatest Moments Countdown, Living Digital Showcase and More

SOUTHBOROUGH, MA – November 16, 2004 – After 15 years renown as the premier launchpad for technology innovation, DEMO has reason to celebrate. February 13-15 in Scottsdale, AZ, Executive Producer Chris Shipley will look back at the top innovators and great moments of DEMOs past, and forecast forward with 70 of the world's most promising new technologies. "It seems incredible to grasp but more than 1,500 companies have launched at DEMO in the last 15 years," said Shipley. "We watched Palm, TiVO and Java take off from DEMO and fly into the stratosphere. Products from last year's conference are selling nationwide at Circuit City and T-Mobile. And the evolution of the tech market's focus has been truly fascinating to watch. In celebrating this milestone for DEMO, we're also celebrating the tech industry itself and its ability to adapt and remain the driving force behind business in the 21st century."

Among the surprises in store during DEMO@15!:

** The Living Digital Pavilion — 15 of the coolest and most innovative consumer technologies showcased in a home environment, ALL of which will be raffled off to attendees!

** Closing Celebration Dinner — A celebratory dinner on the final night of the conference, commemorating 15 years of technology innovation.

** 15 Great Moments at DEMO — Be sure to check out the DEMOletter Blog each week for the countdown of DEMO's greatest moments. You can even nominate your own!

"Reviewing the programs from the past 15 years to identify the most exciting launches was a wonderful tour through the history of the technology industry. Through all the ups and downs of the market, DEMO has remained consistent as the scout for computing's most exciting innovations," said Shipley.

DEMO@15! is the result of months of searching by Shipley to find the most compelling and most likely-to-succeed companies in technology today. Approximately 70 companies will launch new, never-before-seen products and services at the conference. DEMO@15! takes place February 13-15, 2005 at the Westin Kierland Resort & Spa in Scottsdale, Arizona. Online registration is available at

DEMO@15! Sponsors and Partners

DEMO@15! sponsor is Porter Novelli. Partner companies include Network Life and PR Newswire.

About the DEMO Conferences

The annual DEMO conferences focus on emerging technologies and new products, which are hand-selected from across the spectrum of the technology marketplace. The DEMO conferences have earned their reputation for consistently identifying tomorrow's cutting-edge technologies, and have served as launch pad events for companies such as Palm, E*Trade, Handspring, and U.S. Robotics, helping them to secure venture funding, establish critical business relationships, and influence early adopters. Each DEMO conference features approximately 70 new companies, products and technologies. For more information on the DEMO conferences, visit

The DEMO community also benefits from the award winning DEMOletter. A weekly e-newsletter designed to reach the people who are creating companies, building products and launching new ideas, DEMOletter provides smart insight and analysis of entrepreneurial business issues.

About Network World

Network World, Inc., the Leader in Network Knowledge, empowers Network IT Executives through education, information and community. Network World, an IDG company, is the leading provider of news, analysis, reviews, events and education on information technology. Network World publishes the leading newsweekly, Network World, hosts the most active online community, Network World Fusion ( ), and produces educational seminars and events worldwide. Network World's portfolio of strategic marketing programs provides marketing and agency professionals with the tools to generate high-quality leads, optimize marketing campaigns, and create new revenue opportunities.

About IDG

International Data Group (IDG) is the world's leading technology media, research, and event company. A privately-held company, IDG publishes more than 300 magazines and newspapers including Bio-IT World, CIO, CSO, Computerworld, GamePro, InfoWorld, Network World, and PC World. The company features the largest network of technology-specific Web sites with more than 400 around the world. IDG is also a leading producer of more than 170 computer-related events worldwide including LinuxWorld Conference & Expo, MacWorld Conference & Expo, DEMO, and IDC Directions. IDC provides global market research and advice through offices in 50 countries. Company information is available at

SOURCE: Network World Events and Executive Forum

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