PCs inspire passion, and PCWorld fuels that passion with the highest-caliber coverage for consumer audiences. While other consumer tech websites chase broad subjects, PCWorld remains 100% committed to the most versatile tech gadget in human history: the PC. PCWorld provides its audience with the most complete picture of PC capabilities, news and reviews, videos and more. In other words, this is PCWorld’s universe, and we’ve gone all in.

What We Cover

  • Business
  • Laptops
  • Mobile
  • PC Hardware
  • Printers
  • Security
  • Software
  • Windows
PCWorld’s Connected Audience

Are passionate about learning about the latest technology products
and services


have a college degree or higher


Plan to purchase computer components in the next 12 months

2020 PCWorld Audience Portrait Study

Use Our Insights to Reach Your Future Customers

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Generating brand awareness is the first step toward fostering relationships with enthusiasts. Establishing trust increases the likelihood a tech decision-maker will consider your brand during the buying process.


Showcase your message to a tailored and engaged audience through seamless native integration on IDG’s editorial sites.


IDG offers primary research studies and audience analysis to help you discover the insights you need to create a strong marketing strategy.


Drive awareness and engagement by tapping into IDG’s suite of social products to showcase your message to a broad audience.


Reach and engage with enthusiasts through interactive video on IDG’s editorial sites.

$39M spent annually on technology purchases via PCWorld

Publisher’s Data

Meet PCWorld’s Editorial Leaders

Click each person to read bio
Read Bio

Melissa Riofrio

Executive Editor, PCWorld

Melissa Riofrio

Executive Editor, PCWorld

Melissa Riofrio spent her formative journalistic years reviewing some of the biggest iron at PCWorld–desktops, laptops, storage, printers–and she continued to focus on hardware testing during stints at Computer Currents and CNET. Currently, in addition to leading PCWorld’s content direction, she covers productivity laptops and Chromebooks.

Read Bio

Matt Egan

Global Editorial Director

Matt Egan

Global Editorial Director

An executive leader with more than two decades experience leading successful editorial teams, Matt Egan is IDG Communications’ first ever Global Editorial Director.

Matt leads and supports IDG’s world class teams of journalists in key markets across the globe, as they create expert content in multiple major world languages. He is responsible for audience development, data, content, ecommerce, analytics, video, and content strategy for the world’s most popular business-to-business and B2C technology publications and events.

Prior to his global role Matt managed IDG’s award-winning enterprise and B2C editorial teams in the US, UK, ASEAN, France and Spain.

Matt holds a BA in English and Drama from the University of Hull. He’s married with two children and enjoys running.

Contact us to learn more about how to reach and engage this PCWorld audience: