IDG’s BANT program allows you to dive deeper into a lead to uncover qualifiers that can be challenging to confirm via organic lead generation.
Case Study Lead Generation
Provides peer-to-peer credibility and showcases your solutions in your customers’ context which becomes the foundation to build a relationship with your audience.
CIO Digital Magazine
The digital edition of CIO delivers original, in-depth reporting on the issues impacting technology leaders today, tomorrow and years from now.
CSO50 Digital Magazine
The interactive CSO50 Digital Magazine delivers premium, original content to security executives who are seeking more information on security solutions and best practices.
Leverage award-winning content to capture qualified leads and fill your sales pipeline.
Our newly-designed Interactive eGuide features 100% editorial-driven content and encourages and tracks engagement with multiple pieces of content in one viewing session.
Lead nurturing based on content and topical interest.
P1 Complete surrounds pertinent editorial content with your brand messaging and uses 1st party data to build buyer profiles to drive leads from surging accounts.