IDG’s suite of account based marketing services helps you build stronger relationships with your most valued customers and prospects with highly targeted and personalized interactions at scale.
Today’s companies need to engage with customers in new and different ways, and one of the best opportunities to boost that engagement is with an awards program publicly honoring your customers’ business achievements.
B2B Page One
Elevate your messaging through highly-searched, topic-relevant editorial content.
B2C Digital Issue Sponsorships
Expand brand awareness to a global audience of loyal enthusiasts and reach subscribers across the world by sponsoring PCWorld and Macworld’s digital issues. Packages are exclusive to one advertiser.
B2C Tech Interscroller
This engaging 300x600 or 300x250 custom banner features reactive animation and visual effects to communicate an awareness message.
IDG’s BANT program allows you to dive deeper into a lead to uncover qualifiers that can be challenging to confirm via organic lead generation.
Deliver additional content to your audience by leveraging influential bloggers.
Identify and customize conversations and nurturing tactics with your target accounts based on their purchase and vendor preferences, challenges and more.
CIO 100 Symposium & Awards
This executive-level symposium focuses on how to develop, implement and capitalize on innovation through keynotes, sessions, roundtables and more. CIO 100 also recognizes and celebrates the top 100 innovative companies of the year.
CIO Digital Magazine
The digital edition of CIO delivers original, in-depth reporting on the issues impacting technology leaders today, tomorrow and years from now.
Co-Branded Email Blasts
Leverage the IDG brands to get your organization’s name, brand and solutions noticed ... and read!
Generate brand awareness through storytelling with Commercial/Narrative video.
Gap analysis of where you were, where you are, and where you are going, with a content solution roadmap.
Amplify the reach of your latest and greatest content assets with socialization.
You've invested in creating and packaging this content, now let us help you drive the traffic and get it read. Our resource libraries are active visitor destinations for IT decision-makers.
Shape the market conversation and drive thought leadership with the Crowdsourced Content program.
CSO50 Conference+Awards is the national event for security decision-makers and business executives to exchange best practices and challenges. 50 organizations implementing security innovations will be recognized at an awards dinner.
CSO50 Digital Magazine
The interactive CSO50 Digital Magazine delivers premium, original content to security executives who are seeking more information on security solutions and best practices.
Increase engagement to your marketing assets with a custom designed webcast.
Custom Webcast: Analyst Perspective
Encourage exploration and interaction with program content to explain and reinforce your message with the addition of an IDC analyst to your webcast.