IDG’s suite of account based marketing services helps you build stronger relationships with your most valued customers and prospects with highly targeted and personalized interactions at scale.
Today’s companies need to engage with customers in new and different ways, and one of the best opportunities to boost that engagement is with an awards program publicly honoring your customers’ business achievements.
IDG’s BANT program allows you to dive deeper into a lead to uncover qualifiers that can be challenging to confirm via organic lead generation.
Identify and customize conversations and nurturing tactics with your target accounts based on their purchase and vendor preferences, challenges and more.
Case Study Lead Generation
Provides peer-to-peer credibility and showcases your solutions in your customers’ context which becomes the foundation to build a relationship with your audience.
CIO Digital Magazine
The digital edition of CIO delivers original, in-depth reporting on the issues impacting technology leaders today, tomorrow and years from now.
You've invested in creating and packaging this content, now let us help you drive the traffic and get it read. Our resource libraries are active visitor destinations for IT decision-makers.
CSO50 Conference+Awards is the national event for security decision-makers and business executives to exchange best practices and challenges. 50 organizations implementing security innovations will be recognized at an awards dinner.
CSO50 Digital Magazine
The interactive CSO50 Digital Magazine delivers premium, original content to security executives who are seeking more information on security solutions and best practices.
Increase engagement to your marketing assets with a custom designed webcast.
Custom Webcast: Analyst Perspective
Encourage exploration and interaction with program content to explain and reinforce your message with the addition of an IDC analyst to your webcast.
Generate exposure and launch multiple panels from the leaderboard position upon mouse over. Panels can feature multiple assets, dive deep into 1 asset or display RSS feeds.
Leverage award-winning content to capture qualified leads and fill your sales pipeline.
IDG Event Services
Create your own turnkey event that best fits your marketing goals. Think of IES as an extension of your internal team that will organize an event with your objectives in mind.
This expanding unit takes advantage of an XL leaderboard and large expansion.
InStream Video Ads
IDG's InStream Video Ads generate quality video views and drives traffic to your landing page.
Lead nurturing based on content and topical interest.
Insightful and timely research based on leading views, which then positions you as a market visionary and leader.
Monthly Tech Spotlight
The Tech Spotlight series runs across IDG’s five B2B branded editorial sites and includes co-branded companion content.
IDG's OTT Media reaches engaged technology buyers while they stream their favorite shows.