Product Specs

Solutions to Fill Your Pipeline

Our unique product specs highlight extensive opportunities with our premium B2B and B2C editorial brands, vetted for quality. Each brand has a distinct editorial voice, attracting audiences with differing interests and purchase intent. Use the filters below to refine your search.

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Awards Programs

Today’s companies need to engage with customers in new and different ways, and one of the best opportunities to boost that engagement is with an awards program publicly honoring your customers’ business achievements.

Branding/Awareness, Demand Generation, Engagement, Thought Leadership

BrandPost Classic

Showcase your thought leadership on a selected topic with the native approach of a blog. These sponsored blogs provide a similar experience as a typical IDG editorial blog, but use your branded content.

Engagement, Thought Leadership

CIO 100 Symposium & Awards

This executive-level symposium focuses on how to develop, implement and capitalize on innovation through keynotes, sessions, roundtables and more. CIO 100 also recognizes and celebrates the top 100 innovative companies of the year.

Branding/Awareness, Engagement, Thought Leadership

CIO Virtual Think Tank

The CIO Virtual Think Tank is an exclusive opportunity for IDG partners looking to boost their profile as innovators and enterprise leaders in emerging technology.

Engagement, Thought Leadership

Content Socialization

Amplify the reach of your latest and greatest content assets with socialization.

Branding/Awareness, Engagement

Cooking Class

Network in an informal setting over an out-of-the-box culinary experience, such as a cooking class, wine tasting or tasting menu, all hosted by an IDG moderator.

Engagement, Thought Leadership

Crowdsourced Content

Shape the market conversation and drive thought leadership with the Crowdsourced Content program.

Branding/Awareness, Engagement, Thought Leadership

CSO50 Conference+Awards

CSO50 Conference+Awards is the national event for security decision-makers and business executives to exchange best practices and challenges. 50 organizations implementing security innovations will be recognized at an awards dinner.

Branding/Awareness, Demand Generation, Engagement, Thought Leadership


Filmstrip is a fully branded, 300x600 ad unit that can house multiple assets, including in-line video and downloadable assets on unique scrolling panels.

Branding/Awareness, Engagement

Go Big Video

This expandable ad unit uses a video library and social sharing tools to drive engagement.

Branding/Awareness, Engagement

IDG Event Services

Create your own turnkey event that best fits your marketing goals. Think of IES as an extension of your internal team that will organize an event with your objectives in mind.

Branding/Awareness, Demand Generation, Engagement, Thought Leadership

Influencer Outreach

Reach and engage new audiences with sponsored blog posts written by IDG’s network of technology influencers.

Engagement, Thought Leadership

Infotorial Ad Unit

Communicate your brand story while providing valuable insights.

Branding/Awareness, Engagement

Motion Graphics

Attract and engage users with IDG Motion Graphics. High-quality design that captivates and easily communicates complex content with animated or whiteboard motion graphics.

Engagement, Thought Leadership


Highlights content through all different types of content sections and an integrated lightbox overlay.

Branding/Awareness, Engagement

Native Playlist

Brand to demand native experience that allows you to build equity around key topics.

Branding/Awareness, Engagement, Thought Leadership

Programmatic Solutions

IDG’s private marketplace connects qualified buyers and sellers through a cutting-edge automated buying platform.

Branding/Awareness, Engagement


Drive awareness, content engagement and quality traffic to your site with SMartAds.

Branding/Awareness, Demand Generation, Engagement

Social Shout Out

With the Social Shout Out program, sponsors can place their message and call-to-action in the Twitter feeds of our attentive and engaged audience.

Branding/Awareness, Engagement

TechCast Unit

Deliver webcast content right to your audience.

Branding/Awareness, Engagement, Thought Leadership