Product Specs

Solutions to Fill Your Pipeline

Our unique product specs highlight extensive opportunities with our premium B2B and B2C editorial brands, vetted for quality. Each brand has a distinct editorial voice, attracting audiences with differing interests and purchase intent. Use the filters below to refine your search.

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ABM360®

IDG’s suite of account based marketing services helps you build stronger relationships with your most valued customers and prospects with highly targeted and personalized interactions at scale.

Branding/Awareness, Demand Generation

Buyer Insights

Identify and customize conversations and nurturing tactics with your target accounts based on their purchase and vendor preferences, challenges and more.

Branding/Awareness, Demand Generation

Neon

For the first time, IDG’s first-party data insights, including human-verified connections, are available to you. Neon improves your targeting outcomes and gives you access to IDG’s 300M+ audience profiles.

Branding/Awareness, Demand Generation

Popular Demand with Triblio

This end-to-end global ABM solution will help you simplify your account-based marketing efforts from engagement and leads to sales activation. Built on IDG’s trusted 1st party data, targeting capabilities, and Triblio’s sales activation platform, Popular Demand with Triblio surrounds, engages, and generates leads from target accounts. Additionally, it provides sellers with a tool to activate and engage with accounts. Be wherever your audience is using Popular Demand with Triblio.

Branding/Awareness, Demand Generation

Target Account Lead Gen

Drive individual leads from your target accounts list to maintain focus on decision-makers from accounts that matter most.

Branding/Awareness, Demand Generation