Product Specs

Solutions to Fill Your Pipeline

Our unique product specs highlight extensive opportunities with our premium B2B and B2C editorial brands, vetted for quality. Each brand has a distinct editorial voice, attracting audiences with differing interests and purchase intent. Use the filters below to refine your search.

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BANT

IDG’s BANT program allows you to dive deeper into a lead to uncover qualifiers that can be challenging to confirm via organic lead generation.

Branding/Awareness, Demand Generation

Case Study Lead Generation

Provides peer-to-peer credibility and showcases your solutions in your customers’ context which becomes the foundation to build a relationship with your audience.

Demand Generation

CIO Digital Magazine

The digital edition of CIO delivers original, in-depth reporting on the issues impacting technology leaders today, tomorrow and years from now.

Branding/Awareness, Demand Generation

CSO50 Digital Magazine

The interactive CSO50 Digital Magazine delivers premium, original content to security executives who are seeking more information on security solutions and best practices.

Branding/Awareness, Demand Generation

eGuide Sponsorship

Leverage award-winning content to capture qualified leads and fill your sales pipeline.

Demand Generation, Thought Leadership

Interactive eGuide

Our newly-designed Interactive eGuide features 100% editorial-driven content and encourages and tracks engagement with multiple pieces of content in one viewing session.

Demand Generation, Thought Leadership

LeadAccel

Lead nurturing based on content and topical interest.

Branding/Awareness, Demand Generation

P1 Complete

P1 Complete surrounds pertinent editorial content with your brand messaging and uses 1st party data to build buyer profiles to drive leads from surging accounts.

Branding/Awareness, Thought Leadership

Sales Development Services

IDG’s BANT program allows you to dive deeper into a lead to uncover qualifiers that can be challenging to confirm via organic lead generation.

Demand Generation