Brand to demand native experience that allows you to build equity around key topics.
For the first time, IDG’s first-party data insights, including human-verified connections, are available to you. Neon improves your targeting outcomes and gives you access to IDG’s 300M+ audience profiles.
IDG's OTT Media reaches engaged technology buyers while they stream their favorite shows.
P1 Complete surrounds pertinent editorial content with your brand messaging and uses 1st party data to build buyer profiles to drive leads from surging accounts.
Two interviews with executives or clients for varying perspectives placed into one video.
Podcast Series from IDG
This on-demand technology is conducive to the fast-paced work culture of IT decision-makers. Your target market will continue to return and be engaged throughout the series.
Popular Demand with Triblio
This end-to-end global ABM solution will help you simplify your account-based marketing efforts from engagement and leads to sales activation. Built on IDG’s trusted 1st party data, targeting capabilities, and Triblio’s sales activation platform, Popular Demand with Triblio surrounds, engages, and generates leads from target accounts. Additionally, it provides sellers with a tool to activate and engage with accounts. Be wherever your audience is using Popular Demand with Triblio.
IDG’s private marketplace connects qualified buyers and sellers through a cutting-edge automated buying platform.
Quality Custom Content
Best position your messaging to key IT decision-makers with expert reviewed content.
Remote/On Location Interview
Delve into your executive’s or customer’s story with our on-location interview.
Boost exposure of your IDG editorial review.
Sales Development Services
IDG’s BANT program allows you to dive deeper into a lead to uncover qualifiers that can be challenging to confirm via organic lead generation.
Drive awareness, content engagement and quality traffic to your site with SMartAds.
Social Shout Out
With the Social Shout Out program, sponsors can place their message and call-to-action in the Twitter feeds of our attentive and engaged audience.
Showcase your content within the native editorial crawl across IDG owned and operated sites.
Sponsored Text Links
Text links allow advertisers brief text descriptions that take on characteristics of IDG’s editorial content. Simply align your messaging with IDG’s premium B2B audience and drive traffic to your landing page.
Take the work out of content development and speaker recruitment by sponsoring a webcast developed entirely by IDG.
Target Account Lead Gen
Drive individual leads from your target accounts list to maintain focus on decision-makers from accounts that matter most.
Technology Dossier Program
Specifically designed to allow your company to go deep within one solution set, or link together several corporate initiatives in the same piece of content.
Capture reader attention with our ad unit that is activated by user scrolling.