Cooking Class

Cooking Class

A Creative Networking Experience

Engage with leading tech decision-makers in a unique activity by providing your clients with a fresh alternative to dinner—a hands-on private cooking class. This interactive program allows you to connect with clients and prospects as you watch and learn from professional chefs during a culinary experience they will surely remember. As the sole sponsor, this turnkey event offers everything from customized culinary activity, site selection, and audience generation to create an event that meets your marketing and sales needs. It is sure to be a memorable night of lasting relationship-building, networking and cooking entertainment.


Our knowledge of the tech decision-maker audience has earned us deep relationships within the community, allowing access to today’s strategic tech decision-makers, and their ever-changing business world. IDG will deliver the right people to your culinary experience and will customize the program to include spouses and special guests, at the discretion of the sponsor.


Title: IT Manager and above
Company: 500+ Employees
100% involved in IT purchase process

Sponsor Benefits

  • Full-service topic selection and content development
  • Professional and personal moderating by an IDG subject matter expert
  • Turnkey project management and attendee acquisition
  • Timely registration reporting
  • On-site presence and brand visibility
  • Attendee list with full business card information

Content Focus

Cooking classes offer face-to-face discussion with your clients throughout the event. Sponsor executives set the stage with a brief overview of the industry, what they are seeing in the market, and how organizations are reacting. During meal preparation, you have the opportunity to move to different stations to engage with a greater number of attendees (with venue approval). Then, at the close of the event, you have the opportunity to leave attendees with parting words of thanks.