Editorial B2C Newsletter Sponsorships

Leverage IDG’s trusted B2C newsletters to get your organization’s message noticed through contextually relevant sponsorships. Send your message directly to the inbox of our avid and loyal audience, who have opted-in to receive consumer technology news.

Program Details

  • Your promotion is positioned natively with editorial content*
  • Reporting: Reach, Opens, Open Rate, Clicks, Click Rate
  • IDG Performance Averages:
    • Email Open Rate: 30—40%
    • Email Click Rate: 3—7% (clicks on content within email)

*Note: This promotion is not exclusive.


  • Provide image, and caption, IDG does the rest
    • Image: 1200 x 800
    • Headline: 30-75 characters w/spaces