IDG’s Sponsored Webcasts feature a supplied speaker and IDG Strategic Marketing Services Content Strategist as a moderator who will engage in a topic of your choosing. Sponsor will select a high level topic and IDG will supply the rest. The webcast will be promoted as sponsored by you and co-branded with an IDG site of your choice.

General Specs

  • Company logo – .AI or .EPS (Required)
  • Optional custom questions for registration form
  • Additional supplied resources for download
  • IDG selects speaker and develops PPT presentation
  • Client selects topic only – no feedback on speaker or presentation


Select from available topics:

  • Cybersecurity
  • Cloud
  • Big Data
  • Mobile Enterprise
  • Internet of Things
  • Innovation & Leadership


  • WEBCAST: One (1) 20-30 minute audio webcast delivered in QuickTime MP4 (.mp4), Flash Video (.flv), or Windows Media (.wmv). Please specify if you want the slide window only as a recording or the entire console.
  • LEADS: 185 total (no filters – standard business card data only)

Program Schedule

In-Market Duration: 12 weeks

Production Timeline: 6 weeks


  • Weekly emailed lead generation report delivered in Excel format
  • Category: Audience, B2B, B2C, Demand Generation, Marketing Services
  • Type: Content Services, Creation, Sponsor existing content, Syndication

View our glossary of ad terms.

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