Tools for Marketers

Marketers, are you looking to get inside the minds of IT decision-makers, or get a deep dive into marketing trends? Well, you have found the right spot. We’ve compiled our resource library of blogs, research and marketing tools all together in one place – just for you! Search for your desired resource using the filters below or browse our entire portfolio.

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Get to Know IDG’s Highly Connected Consumer Audience

As people remain socially distanced and spending on consumer technologies soars, B2C marketers have a big opportunity to get to know the […]

Marketing Data & Analytics Products & Tools

According to CIO’s Pandemic Business Impact survey, data & analytics is the number one technology that IT leaders expect to invest more […]

Understanding the Data & Analytics Specific Purchase Process [Infographic]

According to IDG’s 2019 Digital Business Research, 89% of organizations are either actively researching or have data & analytics tools in place […]

2020 Security Priorities Executive Summary

The 2020 IDG Security Priorities executive summary provides insight into how the impact of the COVID-19 pandemic is altering organizations’ security strategies […]

2020 Security Priorities Study

IDG’s fourth annual Security Priorities study aims to gain a better understanding of the various security projects organizations are focused on now […]

Understanding the Security-Specific Purchase Process [Infographic]

Based on our 2020 Security Priorities research, 41% of security/IT decision-makers expect their security budget to increase in the next 12 months. […]

Marketing Cloud Computing Tools & Solutions

According to IDG’s 2020 Cloud Computing Survey, 32% of organizations’ total IT budget will be allocated to cloud computing over the next […]

4 Email Marketing Tricks from INBOUND

As you may have read in  our blog, 3 Content Marketing Tips from INBOUND, our marketing team recently attended HubSpot’s virtual INBOUND […]